Tag Archives: Schweppes

Increasing Sales: Consumer Pathways to Purchase

“Research shows that a 1% increase in dwell time is linked to a 1.3% rise in sales,” says CEO Sharon Biggar of Path Intelligence. Path Intelligence works with UK retail brands to track their customers, simply by passively observing where … Continue reading

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CIS Scores Big With Wins in Every Category Nominated At 2011 Australian POPAI Awards

We are still reeling from the massive success of scooping trophies in all seven categories entered at last night’s POPAI Awards held in Melbourne. The seven wins across all seven nominated categories included the Semi-Permanent Display of the Year for … Continue reading

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