Tag Archives: technology

POP goes personal in the retail revolution

Creating a personalised experience has never been as prominent as it is in retail today, with digital strategies dominating the way brands engage with customers and build loyalty. In Retail World this month, Deane Hubball takes a closer look at … Continue reading

Posted in Design, Instore sales, Trends | Tagged , , , , , , , | Leave a comment

Shopping channels – the new digital pathways

Georgie Torrens highlighted late last year, tech savvy consumers are shaping a new, more digital shopping experience – both online and in-store. As the article in Marketing magazine predicted, global phone manufactures have started committing to technologies such as near … Continue reading

Posted in Instore sales | Tagged , , , , | Leave a comment

Mobile and technology powerhouses foray into retail to capitalise on omni-channel marketing

Omni-channel marketing is the industry buzzword right now. It was heavily talked about at the Marketing at Retail Show in Paris earlier this year and at the In-store Conference in UK last month. And unsurprisingly, global mobile and technology companies … Continue reading

Posted in Company, Instore sales, Trends, UK | Tagged , , , , , , , , , | Leave a comment